Challenges of Human Resource Management in the Polish Healthcare Sector: Professional Burnout and Generational Change as Key Drivers of Organisational Transformation

<ns3:p>The contemporary health care sector in Poland is facing increasing personnel challenges resulting from two overlapping phenomena - deepening professional burnout among medical staff and generational change, manifested by the entry of representatives of generation Z and soon also of generation alpha into the labour market. The article analyses the impact of these processes on the style and effectiveness of management in health care units, with particular emphasis on non-public health care institutions. Based on a literature review, empirical data and available industry reports, it presents the main indications of an impending management crisis, which identifies risks resulting from the mismatch between management methods and the expectations of younger generations, and proposes courses of action to counteract the effects of burnout and improve staff retention. Particular attention was given to the role of transformational leadership and leaders’ emotional intelligence in creating an organisational culture conducive to employee engagement and well-being.</ns3:p>