Mutual Integration of Spectator Immersion Mechanisms in Stage Performances

Introduction . The article is devoted to the study of audience involvement in a theatrical production in the context of two directions of performing arts: immersive theatre and stand-up comedy. The relevance of the study lies in the fact that with the development of modern technologies, changes occur in many areas of public life, including cultural life. The purpose of the work is to identify common features and differences in approaches to increasing audience involvement, as well as to consider the possibilities of their mutual influence and integration. To achieve this goal, the following tasks were set: to analyze what technologies of audience involvement exist in theater practices and stand-up comedy, to identify and evaluate successful practices of introducing immersive technologies into cultural projects. Materials and Methods . The study analyzes examples of practical implementation of mechanisms for increasing immersion in theatrical productions and stand-up performances, features of interaction with the audience, use of multimedia technologies and organization of space. The study uses both general theoretical and practice-oriented methods, as well as semiotic and structural analysis. Results . The results of the study showed that the synthesis of theatre and stand-up comedy mechanisms significantly increases the level of immersion of the project. It was also established that intergenre productions combining features of both directions are already becoming part of the Russian stage space. The study confirms that immersion is becoming a key trend in contemporary art, responding to audience requests for interactivity and involvement. Discussion and Conclusion . The conducted case analysis can be used by the heads or art managers of cultural projects that are at the initial stage of implementing immersive technologies in their products. The topic of using immersive technologies in the cultural sphere requires systematic study. The development of immersive theater requires not only technological investments, but also a rethinking of traditional approaches to dramaturgy, acting and audience participation. Future research may examine the issue of expanded use of modern technologies in the cultural sphere, in particular, the use of artificial intelligence.