This study investigates professional accountants' perceptions of the opportunities and challenges of digitalization and examines how demographic and organizational factors shape these views. Survey data were analyzed using correlation analysis and independent samples t-tests to assess the influence of age, education, experience, gender, and company size on perceptions of digital transformation. Higher levels of digital adoption (ALDA) and stronger perceptions of digitalization (PLDA) are positively linked to the recognition of opportunities and challenges. Age and experience correlate strongly, with experienced accountants emphasizing challenges while their younger counterparts show greater adaptability. Advanced degrees increase recognition of opportunities, while gender differences are negligible. Company size significantly affects perceptions, with accountants in larger firms reporting higher recognition of both opportunities and challenges. Perceptions of digitalization vary systematically across demographic and organizational characteristics, with notable effects of age, education, and firm size. The findings underscore the need for targeted upskilling, integrating digital competencies into curricula, supporting smaller firms, and initiatives to bridge generational divides in digital transformation.
Giannopoulos et al. (Mon,) studied this question.