Impact of Sustainability Practices and Green Leadership on Organizational Performance and Corporate Image: Evidence from Saudi Enterprises

Abstract The main objective of the study was to identify the impact of sustainability practices and green leadership on organizational performance and corporate image in Saudi enterprises. The researcher relied on the descriptive analytical method as a research methodology. The sample consisted of (364) individuals from Saudi companies who were selected using a systematic random technique. The researcher formulated a questionnaire as the main tool for collecting data from the study sample. The findings of the study revealed that there were statistically significant positive effects of sustainability practices and green leadership dimensions on organizational performance and corporate image in Saudi enterprises. The researcher recommended establishing internal policies that encourage sustainable practices and motivate the adoption of responsible environmental, economic, and social behaviours.