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August 26, 2024Journal of Global Responsibility

The effect of moral preferences on purchase intention toward unethical fashion companies’ products: the moderating role of collectivism and individualism

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JLJihyun Lee

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Jihyun Lee (2024) studied this question.

synapsesocial.com/papers/68e5aefbb6db64358754864ahttps://doi.org/10.1108/jgr-09-2023-0153
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