Analysis of Social Media @pdiperjuangan as a Means of Political Education for the Indonesian Democratic Party of Struggle

This research focuses on analyzing the role of the @pdiperjuangan social media account as a means of political education by the Indonesian Democratic Party of Struggle. This research uses a qualitative method with data collection through direct observation of the content published on the @pdiperjuangan Instagram account. The collected data were analyzed using an interactive approach, which includes the process of data reduction, data presentation, and conclusion drawing. Overall, this study concludes that PDI Perjuangan has successfully used social media, especially Instagram, as a tool for political education. Through this media, political messages can be delivered effectively to the wider community, not only to increase political awareness, but also to strengthen the ideology and character of the nation. Social media serves as a bridge to deliver political information to the public, both directly and indirectly, and the wider community in Indonesia.