Addressing gender-specific challenges in project and event management: Strategies for women entrepreneurs

This review paper explores the gender-specific challenges faced by women in project and event management, highlighting key issues such as workplace culture and bias, limited access to resources and networks, and work-life balance difficulties. It identifies strategies for overcoming these barriers, including personal and professional development, building supportive networks, and implementing inclusive organizational and policy changes. The paper underscores the need for a comprehensive approach involving individuals, organizations, and policymakers to foster gender equality in the industry. It also emphasizes the potential positive impact of these strategies on enhancing diversity, innovation, and overall industry growth.