Consumer Study - Consumers Perspective Towards Drone Food Delivery Service

Drone food delivery has a large possibility of being welcomed by businesses as it provides benefits that traditional delivery methods dont have. Such as reduced reliance on manpower and sunk cost, and improved customer satisfaction. Our study aims to measure the adoption and attitudes of consumers toward drone food delivery technology in order to help us assess the feasibility and effectiveness of the service. The study found that privacy has a huge negative impact on consumer attitudes towards drone delivery. However, the Green image had a significant positive effect. People in rural areas pay more attention to the performance of drones than those in cites. At the same time, the research result can be used to analyse the future of the drone food delivery industry and commercial plans prepared for companies.