Entrepreneurial Motivation in Students and its Relationship to Lifelong Learning in a Malaysian Public University

The purpose of this study was to identify the impact of lifelong learning on entrepreneurial motivation among learners in public higher education institutions in terms of identifying the influence of lifelong learning on entrepreneurial motivation. A quantitative approach was used for this study utilizing a survey method that involved 393 respondents with Bachelor Degrees from a public university in Malaysia. The analysis consisted of a descriptive analysis for frequency and mean, as well as an inferential analysis using an ANOVA analysis to determine how the dependent variable was predicted. Results indicate that lifelong learning tendencies significantly predict entrepreneurial motivation (β = .360, p = < .000). However, lifelong learning characteristics did not significantly predict entrepreneurial motivation (β = .037, p =.491). This study concludes that an influence existed between entrepreneurial motivation and lifelong learning tendencies indicating that entrepreneurial motivation can be enhanced by knowing students’ lifelong learning tendencies. The output of this study will serve as a guide to improving entrepreneurial motivation by presenting a new perspective on the factors that can influence entrepreneurship motivation. In light of this study's relationship to lifelong learning variables, business and management can also improve their lifelong learning. The originality of this study lies in its investigated variable due to the scarcity of studies that connect lifelong learning with entrepreneurial motivation. This study unravels, emphasizes, and examines the influence of lifelong learning characteristics and lifelong learning tendencies on entrepreneurial motivation among students at a Malaysian public university. Additionally, this study explained how such an influence may affect entrepreneurship development in the nation today.