In the era of digital transformation and increasing online interactions, customer support is a critical aspect of business success. This paper investigates the development of adaptive customer support chatbots that use real-time sentiment analysis to generate contextually appropriate responses. By leveraging advanced sentiment detection techniques, the system aims to enhance user interaction, satisfaction, and overall customer service experience. This innovation is particularly relevant in today's fast-paced, digitally connected world where personalized and empathetic customer service can significantly impact brand loyalty and customer retention. The proposed approach addresses the growing demand for more intelligent and emotionally aware chatbots, aligning with current trends in artificial intelligence and consumer expectations.
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Sivakolundhu et al. (2024) studied this question.
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