Big Tech companies have power. One element of this power is discursive power, including in the public sphere, a cornerstone of democratic societies. In the current digitalized society, the public sphere has a significant online component. Discursive power may continue to grow, fuelled by AI developments, unless checked. To shape a possible legal response – we focus on European competition law – requires understanding the complexity of this power. Though competition law is focused on market power, we argue that it can and should have a role to play in curbing discursive power too, despite some inherent limitations.
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Phoa et al. (2024) studied this question.
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