June 27, 2024Nomico.

The Effect Of Service Quality On Customer Interest In Saving At Islamic Banks With Religiosity As A Moderation Variable

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Examines how service quality affects saving interests in Islamic banks, suggesting improved service aligns with religious values.

Customer interest in saving positively correlates with service quality, indicating that better service boosts savings behavior.
The analysis found that religiosity significantly moderates the relationship between service quality and customer interest, highlighting its importance.
Using multiple regression analysis, primary data were gathered from 145 Islamic bank customers in Southeast Sulawesi for this assessment of influences on saving behavior and perceptions of service quality in banking settings. The findings suggest that improvements in service quality can lead to increased customer loyalty and satisfaction, especially when aligned with religious principles.

Helma Maraliza (2024) studied this question.

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