Development Of Integrated Business Excellence Model To Align With Digital Innovation For Indian Auto Component Industries At Chennai

Business excellence models are widely used by the companies around the globe for business improvement. These models include Deming prize model, Malcolm Baldrige or American Model for Business Excellence and EFQM-model This paper presents an analysis of these existing models of Business excellence. Globalization and cutthroat competition have been pushing manufacturing companies to a corner nowadays, especially in turbulent and VUCA markets. Therefore, in today's era of high competitiveness there is a need of enhanced innovations and idea generations in an organization, also there is a strong need of increased customer and employee satisfaction, organizational growth and their products/services reliability and so there is a need of Business Excellence. After having assessed the various business excellence models being followed various companies across the globe, this paper aims to have better of the all world. Hence the integrated business excellence model is proposed and discussed at length in this paper