Practice-Oriented Bachelor’s Degree Training for the sports and Tourism Industry at the University

The article deals with the problem of practice-oriented training of tourism bachelors, aimed at training spe-cialists based not only on the requirements of standards, but also based on the requirements of the sports and tourism sphere of labor, the labor market in the tourism industry. Educational standard 49.03.03 Recreation and sports and wellness tourism implies the need for direct integration of learning outcomes with the requirements of employers, compliance of educational programs with professional standards. At the same time, there are a number of diffi culties in training specialists in this fi eld at the undergraduate level. The main ones are the absence of a professional standard of the same name, the discrepancy between the requirements for the level of professional education of employees in the industry documents of the fi eld of sports and recreation tourism to the requirements formulated in the accepted professional standards. The article presents a practice-oriented model of bachelor’s degree training for the sports and wellness tourism industry at the university. The peculiarity of the model is the orientation to the latest educational and professional standards, taking into account the specifi cs of the functioning of the sports, tourism and hospitality indus-try in the region, the presence of a new element in the model — professional public accreditation. The presented model of bachelor’s degree training for the sports and tourism industry will increase the interest of young people in working in the fi eld of recreation and health tourism.