Upaya Bagian Pelayanan Dalam Membentuk Citra Positif Pasien Pada Klinik Harmy Medika

This research aims to determine the efforts of the service department in forming a positiveimage of patients at the Harmy Medika Bekasi Clinic. This research involves an interviewprocess and data collection techniques using qualitative methods. Excellent service is caringfor customers by providing the best service to facilitate the ease of fulfilling their needs andrealizing their satisfaction, so that they are always generous to the Company, therefore thisresearch is to identify problems involving the theory of excellent service in the A6 concept.The results of this research provide more in-depth knowledge regarding the conditions ofhealth services that occur around the researcher. And becomes a reference for experience andapplication of knowledge gained during studies that is accepted by researchers both in theoryand practice.