Tech-Business Analytics in the Circular Economy

Purpose: Tech-business analytics, by its actionable insights, operational optimisation, and promotion of innovation throughout the value chain, essentially plays a critical role in helping organisations make the shift to a Circular Economy. Through the utilisation of data analytics, enterprises may adopt sustainable methodologies, reduce wastage, and generate enduring benefits for both the environment and society. Design/Methodology/Approach: Organisations may capitalise on new chances for innovation, efficiency, and sustainability while generating long-term value for the environment and society by embracing a methodical and integrated approach to digital business analytics in the Circular Economy. Findings/Result: Findings/Result: Throughout the history of the sector, the paper examines the ways in which digital business analytics have been employed to manage the circular economy's growth. Originality/Value: A description of the ways in which tech business analytics, in the context of the circular economy, vary from traditional business analytics. It also covers thirty newly published research proposals linked to Tech Business Analytics in circular economy and contains a general design that may be used for technical purposes. Paper Type: Exploratory Research on Technology Management.