Structural Relationship among Prior Knowledge, Attachment, Information Search, Performance, and Satisfaction of Scuba Diving Tour Participants

The purpose of this study was to investigate the structural relationship among prior knowledge, attachment, information search, performance, and satisfaction of scuba diving tour participants. The subjects of this study were 239 scuba diving tour participants. With the collected data model fit tested and structural equation model were performed by AMOS 22.0. The results of the analysis were summarized as follows. First, the prior knowledge impacts positively(+) influence on attachment and information search. Second, the prior knowledge impacts no significantly on performance. Third, the attachment and information search impacts positively(+) influence on performance. Fourth, the performance impacts positively(+) influence on satisfaction. These results mean that improved their attachment and information search through prior knowledge of scuba diving tour participants, and the improved their performance through of attachment and information search. It also means that improving their satisfaction through performance of scuba diving tour participants.