Strategic Alliance and Technology Transfer Among Commercial Banks in Kenya

In the competitive landscape of Kenyan banking, institutions employ diverse strategies to thrive. Strategic alliances stand out as a key tactic, yet there remains a notable gap in research on their impact, particularly regarding performance outcomes. These alliances serve as a vehicle for market expansion, product line enrichment, and competitive advantage cultivation, forging cooperative pathways toward mutual benefit. The main purpose of this study was to establish the effect of strategic alliances on technology transfer among commercial banks in Kenya. The objectives of the study were; to determine the strategic alliances adopted by commercial banks in Kenya; to establish the effectiveness of technology transfer mechanisms among commercial banks in Kenya; and to examine the effects of strategic alliance on technology transfer among commercial banks in Kenya. Drawing upon a systematic review of existing literature, the study reveals compelling associations between alliance dynamics and banking performance in Kenya. Noteworthy disparities in partnership structures are observed alongside successful implementations of innovations such as mobile banking for deposit services. These findings underscore the pivotal role of branching networks in enhancing technology transfer efficacy. The findings of this study enriches the discourse on alliance strategy, unveiling its substantial influence on commercial banking performance. This work contributes valuable insights to strategic management scholarship, offering nuanced perspectives on alliance-driven transformations in Kenya's banking industry. Key Words: Strategic Alliances, Technology Transfer CITATION: Hezron, J. L., & Mutua, J. (2024). Strategic alliance and technology transfer among commercial banks in Kenya. The Strategic Journal of Business & Change Management, 11 (2), 592 – 601. http://dx.doi.org/10.61426/sjbcm.v11i2.2918