In the age of e-commerce, it is critical for companies to comprehend the thoughts and feelings of their customers in order to enhance their goods and services. A powerful method for deriving insights from consumer feedback is the combination of aspect sentiment analysis and triplet extraction. The objective of this method is to recognize the characteristics or facets of a good or service under discussion, gather feedback on each component, and create connections between the components, feedback, and viewpoints. Businesses can gain important insights into customer feelings towards certain features like design, usability, price, and customer service by examining customer reviews, comments, and ratings. Opinion sources (experts, customers, etc.), sentiment expressions (positive, negative, or neutral), and opinion targets (aspects) are all identified from the text as part of the triplet extraction process. This gives companies a comprehensive grasp of the thoughts and preferences of their customers, which helps them design products, set prices, and provide customer service with more focus and eventually increase customer happiness.
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A et al. (2024) studied this question.
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