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Building software, like building almost anything, requires people to understand a common goal and work together towards it. In large software companies, a VP or Director will have an idea or goal and it is often the job of middle management to distill that lofty, general idea into manageable, finite units of work. How do organizations do this hard work of setting and measuring progress towards goals? To understand this question, we undertook a mixed methods approach to studying goal setting, management dissemination of goals, goal tracking and ultimately software delivery at a large multi-national software company.
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Butler et al. (2024) studied this question.
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