The research investigates the intersection of sustainability, ethics, and risk management in the handcrafted business sector, with a specific focus on Craftique and similar enterprises.The study aims to analyze the challenges and opportunities faced by handcrafted businesses in integrating sustainable practices, addressing ethical considerations, and managing associated risks.By exploring these key areas, the research seeks to provide actionable insights and strategic recommendations that can benefit Craftique and contribute to the broader understanding of sustainable practices in the handcrafted industry.The findings of the study show that most of the respondents prefer handmade, customised products rather than machine made.They also prefer to shop offline rather than online.
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Tr et al. (2024) studied this question.
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