Shifting ruralities: a case study of higher education, tourism and youth in Banjar sub-district, Kullu, Himachal Pradesh

This paper examines the educational and livelihood trajectories of mainly upper caste youth in the quickly changing Shanti Valley, Kullu district, Himachal Pradesh. This, against the backdrop of economic liberalisation, and the spread of urbanisation and higher education in India in the last two decades. It shows that while higher education has limited attraction for area youth in terms of work and livelihood, what is really transformational is the metamorphosis of the valley from a space dominated by horticulture and agriculture to a site with expanded tourist arrivals. Youth entry points into tourism appear to follow family trajectories, as young people move away from farming as a sole and primary occupation, via such new non-farm employment. Further, as young people and their families come to engage with tourism, the knowledge for such endeavours comes from numerous sources, with higher education being only one route to such learning. Tourism, and the spread of mediated encounters mean that 'urbanised' forms of life and living are increasingly visible as the valley is reconstructed as a hybrid global-local space. However, as the local landscape metamorphoses, there are widespread concerns about ecological futures, raised by youth and their families alike.