Ethnocultural characteristics of the toastmaster's linguistic personality in table communication

The problem of the inseparable connection of language and culture is one of the significant problems in modern philological research, which actualizes the understanding of a linguistic personality as a generalized type of native speaker of an ethnic language and ethnic culture, the characteristic of which consists of the specifics of thinking, speech behavior, preferences of reference (prototypical) cultural values and moral norms. This article examines the ethnocultural characteristics of the linguistic personality of the toastmaster, whose cognitive potential reflects the system of ideological, philosophical, and moral experience of the ethnos. The research material provides a basis to identify such markers of the toastmaster’s linguistic personality as readiness to create dynamic speech in structured communication, selectivity in addressing ethnocultural values, the ability to observe the main principles of traditions, the ability to demonstrate oratory and linguistic creativity, the desire to preserve the cognitive, pragmatic and ethical foundations of communicative tolerance.