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March 15, 2024WSEAS TRANSACTIONS ON BUSINESS AND ECONOMICSOpen Access

The Influence of Security and Privacy on Gen Z Trust in Indonesian E-Commerce

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Authors

DTDavid TjahjanaDDDiena DwidienawatiAHAdam Hakim

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Cite This Study

Tjahjana et al. (2024) studied this question.

synapsesocial.com/papers/68e73dc9b6db6435876b70b4https://doi.org/10.37394/23207.2024.21.65
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Also Consider

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  1. 1Gen Z Customer Loyalty in Online Shopping: An Integrated Model of Trust, Website Design, and Security2024 · 14 citations
  2. 2Exploring the Perceived Ease of Use, Perceived Security Risk and Information Quality through Loyalty in the Indonesian Marketplace: Conceptual Framework2024
  3. 3Trust, Social Influence and Perceived Usefulness: Examining Online Purchase Intentions among Gen Z2024
  4. 4Generation Z and Indonesian Social Commerce: Unraveling key drivers of their shopping decisions2024 · 14 citations
  5. 5The Influence of Advertising and Trust on Marketplace Purchase Decisions and Their Impact on Repurchase Intentions of Gen Z Students in Madiun City2025