This research explores the integration of aesthetic experience and technology acceptance in virtual cultural activities. Aimed at enhancing user engagement, the study utilizes a structured questionnaire to evaluate participants' aesthetic cognition, flow experiences, and technology acceptance. Methods include data collection from virtual cultural activities and subsequent analytical comparisons. Results indicate a preference for immersive and user-friendly technological interfaces, highlighting the significance of aesthetic cognition in cultural activities' success. The study suggests that improving interactive features could significantly enhance participation in virtual cultural settings.
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Hui-Yun Yen (2024) studied this question.
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