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India has a rich cultural heritage, and its many different ethnic groups produce a vast variety of unique arts and crafts. In order to accurately represent the culture and traditions of our country, handicrafts and handlooms are crucial. Compared to other e-commerce sectors in the modern world, the handicrafts and looms industry is less developed. With the help of this e-commerce website, people can simplify and optimize their shopping experience. The project aims to strengthen positive relationships between businesses and consumers so that businesses can charge customers a fair price for their goods. The handicraft sector creates a variety of products utilizing traditional technology. Even while the handicraft business employs millions of artisans, it is still small compared to the whole industry. This paper aims to demonstrate how essential e-commerce is for the growth of Indian rural craftsmen.
Nair et al. (Tue,) studied this question.