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This is a Quantitative Study study.

Socialization on Utilizing Digital Media to Create Business Opportunities in Mekarjaya Village, North Sumedang

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Post-seminar evaluations revealed a 40% average increase in digital marketing knowledge among participants, improving their market reach.
The seminar utilized a combination of lectures and interactive Q&A to enhance understanding of digital technology for MSMEs.
Ongoing mentorship and technical support are necessary for sustaining improved digital literacy and implementation of strategies.
Twenty-five MSME entrepreneurs participated, demonstrating increased motivation to adopt digital strategies post-seminar.

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Community service activity increased digital marketing knowledge by 40% in local MSME entrepreneurs, highlighting the importance of digital literacy.

Andayani et al. (2025) studied this question.

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Community service activity increased digital marketing knowledge by 40% in local MSME entrepreneurs, highlighting the importance of digital literacy.