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October 11, 2025Marketing and Digital TechnologiesOpen Access

Development of a pricing strategy and profitable business model for person RE-ID it products

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Authors

MCMaryna ChaikovskaVSViktor Sapozhnikov

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Overview

Analysis reveals value-based pricing enhances market competitiveness in diverse sectors, suggesting targeted strategies.

Key Points

  • The proposed pricing strategy improves access and profitability for various market segments like SMBs and corporations.
  • A value-based pricing model projects potential ROI boosts through enhanced resource efficiency and compliance with GDPR.
  • The flexible pricing structure, with three tiers, supports diverse customer needs and adapts throughout the product lifecycle.
  • Ethical principles are central to the strategy, focusing on privacy and transparency to position Person Re-ID favorably in the market.

Cite This Study

Chaikovska et al. (2025) studied this question.

synapsesocial.com/papers/68e9b1d9ba7d64b6fc132da2https://doi.org/10.15276/mdt.9.3.2025.11
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