The Phenomenon of Cancel Culture: Gus Miftah's Insult Towards an Iced Tea Seller in the Digital Era

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Qualitative analysis reveals cancel culture shapes perceptions among netizens, indicating social norms' enforcement.

Cancel culture significantly influences public figures' perceptions in both virtual and real worlds.
Netizen interactions demonstrate how society enforces norms through digital communication and engagement.
Qualitative research methods like participatory observation and content analysis reveal critical social dynamics.
This research enhances understanding of cancel culture's social impact, with implications for social justice and digital discourse.

Rosalinda et al. (2025) studied this question.

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