October 19, 2025Pena Justisia Media Komunikasi dan Kajian Hukum

Strategic Challenges: Integrating Marketing Management and Public Policy in Investments in Indonesia Leading up to the 2024 Presidential Election

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The integration of marketing management and public policy faces major challenges, impacting investment strategies and corporate decisions.
Findings reveal significant issues like regulatory uncertainty and the politicization of investment, affecting economic trends in Indonesia's investment climate.
Data was collected through interviews and document analysis, focusing on policymakers, marketing experts, and investors across the investment landscape.
Insights suggest businesses and policymakers need to better align their strategies to stabilize the investment environment during political transitions.

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Implication

This research explores the integration of marketing management and public policy in investment decisions, indicating significant obstacles in regulatory frameworks.

Cite This Study

Sudirjo et al. (2025) studied this question.

synapsesocial.com/papers/68f4b10d3d9d770bbc69703c https://doi.org/10.31941/pj.v24i1.5943

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Implication

This research explores the integration of marketing management and public policy in investment decisions, indicating significant obstacles in regulatory frameworks.

Strategic Challenges: Integrating Marketing Management and Public Policy in Investments in Indonesia Leading up to the 2024 Presidential Election

Key Points

Discussion

Implication

Cite This Study

Strategic Challenges: Integrating Marketing Management and Public Policy in Investments in Indonesia Leading up to the 2024 Presidential Election

Key Points

Discussion

Implication

Cite This Study

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