February 14, 2020Frontiers in NeuroscienceOpen Access

Editorial: Application of Neural Technology to Neuro-Management and Neuro-Marketing

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Neural technology enhances cognitive processes and influences decision-making in neuro-management.
Significant advancements in brain-computer interfaces demonstrate potential utility in marketing strategies.
Analysis of emerging applications highlights the intersection of neuroscience and business practices today, and this opens new avenues for innovation and efficiency in marketing efforts during 2020. 3D models of cognitive responses and their implications are explored, showcasing neural insights into consumer behavior and engagement patterns. Optimization of marketing strategies with neural insights suggests a rethinking of traditional approaches, potentially transforming how businesses engage with audiences.

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Editorial discusses the potential impact of neural technology on neuro-management and neuro-marketing applications.

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Opriş et al. (2020) studied this question.

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