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November 20, 2025Body ImageOpen Access

The influencer effect: Current findings and future directions for research on social media influencers and body image

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Authors

TLTalia LevinMTMarika TiggemannJHJennifer Harriger

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Overview

Current findings reveal social media influencers impact body image, suggesting the need for policy changes to protect users.

Key Points

  • Body image is significantly affected by social media platforms, particularly through influencers' content.
  • Influencers' imagery often perpetuates beauty ideals, with potential negative consequences for followers' self-esteem.
  • Research identifies influencers, followers, and platforms as key factors in shaping body image perceptions.
  • Future agency policies may need to better address the detrimental effects of appearance-based content on users.

Cite This Study

Levin et al. (2025) studied this question.

synapsesocial.com/papers/6924f074c0ce034ddc34fbc4https://doi.org/10.1016/j.bodyim.2025.102000
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Also Consider

Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context:

  1. 1SOCIAL MEDIA INFLUENCE ON BEAUTY TRENDS2024 · 3 citations
  2. 2Body Image in the Digital Age: Social Media's Double-Edged Impact on Self-Perception and Dietary Behavior2026
  3. 3Framing Beauty: How Instagram Influencers Shape Appearance Anxiety and Body Positivity Among Adolescents2025
  4. 4The impact of social media influencers on health outcomes: Systematic review2023 · 156 citations
  5. 5Social Media Effects Regarding Eating Disorders and Body Image in Young Adolescents2024 · 48 citations