What question did this study set out to answer?

The aim is to quantify physician agency in drug prescriptions influenced by the Zero-Markup Drug Policy in China.

December 13, 2025Health Economics

Physician Agency and the Zero‐Markup Drug Policy in China: Evidence From a Structural Model

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Analysis reveals government policy affects drug prices in China's prescription market, indicating wider social welfare implications.

The aim is to quantify physician agency in drug prescriptions influenced by the Zero-Markup Drug Policy in China.
Quantitative analysis of physician prescribing decisions
Structural modeling of prescription drug market dynamics
Comparative assessment of branded vs generic drug preferences
Physicians' decisions are thrice as sensitive to hospital profit margins than retail prices.
Government policy significantly influences drug prices within the market.
Branded drugs show lower price elasticity compared to generics.

Huang et al. (2025) studied this question.

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