Ethnographic study reveals fintech redefines accountability and trust in borrowing for users, indicating a shift in moral economies.
This article examines how the absence of physical branches and embodied oversight in fintech reconfigures financial life in Nigeria. Based on nine months of ethnographic fieldwork in Jimeta, it shows that the absence of physical infrastructures and the dominance of virtual ones is not merely technical but an active condition that reshapes moral obligation, trust, and accountability in borrowing. Branchless fintech enables users, mostly Muslims, to rationalise interest-bearing loans as private acts beyond communal or religious scrutiny – a process conceptualised as financial secularisation. Yet the same absence generates mistrust as users perceive fintech as intangible and unreliable. The article also shows how the impersonal nature of fintech borrowing encourages default, which fintech companies counter through coercive digital enforcement. These dynamics reveal a dialectic of absence and presence: physical absence weakens moral accountability while hyper-visible digital oversight reinstates coercion. The article contributes to debates on credit-debt relations and infrastructure by showing how digital finance transforms moral economies in the global south and reshapes financial subjectivities.
No takes yet. Share an insight, caveat, or question.
Shuaib Jalal-Eddeen (2025) studied this question.
Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context: