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January 18, 2026Open Access

The role of green technology systems on environmental monitoring and eco-tourism sustainability: Insight for eco-certifications and ESG marketing

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Authors

SRSafaeva Sayyora Rikhsibaevna

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Overview

Exploratory analysis examines green technology impact on eco-tourism, suggesting pathways for sustainability improvements.

Key Points

  • This research examines how stakeholders utilize green technologies for ecological monitoring and sustainable tourism practices.
  • Exploratory design across four waves of a regional stakeholder network
  • Standardised assessments of engagement, certification history, and behavioural indicators
  • Structural Equation Modeling (SEM) to identify pathways in eco-tourism
  • Regression analyses to compare interactions and outcomes
  • Analytical Hierarchy Process for priority weights and clustering
  • A small segment of operators shows strong influence from ESG marketing intensity and sustainable spending
  • Increased platform participation leads to improved trust and awareness of digital certification impacts
  • Stakeholders experience coherent engagement despite fragmented practices

Cite This Study

Safaeva Sayyora Rikhsibaevna (2026) studied this question.

synapsesocial.com/papers/696c772aeb60fb80d13956achttps://doi.org/10.1051/e3sconf/202668701004/pdf
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