Colour of the post-city

In the post-city, the cultural landscape undergoes significant changes, which leads to the transformation of its visual image. The aim of the study is to determine the specifics of the post-city colour scheme and the ways of its transformation in order to preserve local identity. Therefore, it is necessary (1) to identify the key features of the post-city that influence its visual image; (2) to determine the colour trends in the visual image of the post-city; and (3) to systematize the colour management strategies that contribute to the preservation of the local identity of the post-city. The cognitive and cultural approach of Y. A. Griber and O. A. Lavrenova is used to study the colour of the cultural landscape. The visual dispositive, as conceptualized by D. N. Zamyatin, combined with the cultural interpretation of U. Eco's list, serves as a methodological tool for identifying the specific features of the post-city colour scheme. The post-city resembles a "patchwork canvas". Its visual pattern is shaped by the visual dispositives of mass consumption, environmentalism, ruination, and motor mobility. These visual dispositives establish two trends in the formation of the post-city colour scheme: polychromatic (excessive "lists" of colourful objects) and monochromatic (excessive "lists" of gray objects of industrial infrastructure). The negative consequence of the first trend is visual noise, while that of the second is featureles post-urban space. Strategies of colour management implemented in the post-city can be thematically categorized as biophilic, functional, conservative, and creative. The primary objective of these strategies is to harmonize the post-city colour scheme by restoring the visual integrity of the post-city and preserving the local identity of the place.