Analysis shows financial risk tolerance varies by gender and marital status, suggesting tailored financial practices may improve assessments.
This study investigates how gender, marital status, and financial confidence relate to financial risk tolerance. The analysis revealed single men exhibited greater financial risk tolerance than married men, while both single and married women were less risk-tolerant than married men. Financial confidence was positively associated with financial risk tolerance; however, overconfident married women and single women with appropriately high financial confidence had lower risk tolerances than married men. These findings explain how gender and marital status work in conjunction with psychological factors like financial confidence when evaluating clients’ risk preferences. Implications for financial practitioners include adopting gender-informed frameworks to better tailor risk assessment and communication.
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Rollins-Koons et al. (2026) studied this question.
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