What does this research mean for the field?

Loss framing is robustly associated with stronger investment grip among Japanese retail investors, while gain framing shows no statistically meaningful effect. Novelty: ClaimNovelty.NOVEL_FINDING. Consensus alignment: ConsensusAlignment.CHALLENGES_CONSENSUS.

What question did this study set out to answer?

This research aims to explore how framing susceptibility affects investment grip among retail investors in Japan.

February 17, 2026Open Access

How Framing Susceptibility Is Associated with Investment Grip: Evidence from Japanese Retail Investors

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Authors

GOGideon Otchere-AppiahHiroshima University YKYu KuramotoHiroshima University ABAliyu Ali Bawalle

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Implication

Analysis reveals that loss-framed messages strengthen investment grip in retail investors, suggesting significant behavioral implications.

Key Points

This research aims to explore how framing susceptibility affects investment grip among retail investors in Japan.
Analyzed data from 92,792 Japanese retail investors from the 2025 Survey on Life and Money.
Examined the effects of gain-framed and loss-framed messages on investment grip.
Controlled for digital financial literacy as well as demographic, socioeconomic, and psychological factors.
Loss framing is significantly associated with a stronger investment grip among investors.
Gain framing shows no statistically meaningful impact on investment grip.
Findings highlight persistent conservative savings patterns despite better investment options available.

Cite This Study

Otchere-Appiah et al. (2026) studied this question.

synapsesocial.com/papers/6994058c4e9c9e835dfd6792 https://doi.org/10.3390/risks14020040

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Implication

Analysis reveals that loss-framed messages strengthen investment grip in retail investors, suggesting significant behavioral implications.

How Framing Susceptibility Is Associated with Investment Grip: Evidence from Japanese Retail Investors

Discussion

Member takes

Implication

Key Points

Cite This Study

How Framing Susceptibility Is Associated with Investment Grip: Evidence from Japanese Retail Investors

Discussion

Member takes

Implication

Key Points

Cite This Study

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