What question did this study set out to answer?

The research aims to identify factors influencing sustainable innovation performance in FMCG organizations.

February 17, 2026Open Access

Exploring Factors Affecting Sustainable Innovation Performance: Development of Model for Improving Sustainable Innovation Performance

View Full Paper

Ask AI

Bookmark

Authors

Explores factors that enhance sustainable innovation performance in FMCG organizations, suggesting managerial frameworks for improvement.

The research aims to identify factors influencing sustainable innovation performance in FMCG organizations.
Conducted a structured literature review to identify relevant factors.
Performed a quantitative survey with 318 employees in management roles.
Utilized structured equation modeling for data analysis.
Identified strategic agility, knowledge management, and open innovation as significant factors.
Revealed direct and indirect relationships among the variables and sustainable innovation performance.
Developed a framework for managers to enhance sustainable innovation strategies.

Varma et al. (2026) studied this question.

View Full Paper

Ask AI

Bookmark