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March 1, 2026International Journal of Hospitality & Tourism ManagementOpen Access

Community Based Tourism (CBT) Development in Ethnic Community: An Empirical Study on Rajshahi City, Bangladesh

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Authors

MHMd. HossainSSSazu Sardar

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Overview

This empirical study explores community based tourism development in ethnic communities, highlighting significant opportunities and challenges.

Key Points

  • The study aims to explore the potential of community based tourism (CBT) development in ethnic communities of Rajshahi City.
  • Employed a mixed-methods approach for data collection and analysis.
  • Collected 161 data points using a six-point Likert scale from seven ethnic communities.
  • Conducted 27 interviews to understand various aspects related to CBT development.
  • Utilized ANOVA and DMRT for data analysis using SPSS software.
  • Identified unique cultural assets and traditional knowledge as strong foundations for CBT.
  • Revealed varying opinions among respondents regarding different destinations.
  • Highlighted significant challenges and opportunities for CBT development.
  • Confirmed that community engagement and local governance are crucial for success.

Cite This Study

Hossain et al. (2026) studied this question.

synapsesocial.com/papers/69a3d7baec16d51705d2e021https://doi.org/10.11648/j.ijhtm.20261001.18
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Also Consider

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