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Investigate the role of economic management in enhancing MSME competitiveness in the digital era.

Leadership Management in Improving the Social Economy of the Community with the Help of Digital Technology

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Investigate the role of economic management in enhancing MSME competitiveness in the digital era.
Mixed-method approach combining quantitative survey and qualitative interviews.
Survey conducted on 217 students managing MSMEs.
Data collection through questionnaires and interviews.
Descriptive statistical analysis for quantitative data and qualitative analysis for interviews.
Many students managing MSMEs struggle with understanding economic management.
Challenges in implementing digital technology were reported by participants.
The study highlights a need for better education and training in economic management.
Government support for vocational students is crucial to face digital market changes.

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Explores the role of economic management in boosting MSME competitiveness, implying a need for education and support.

Nurjaya et al. (2025) studied this question.

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