Do tailored infographics increase flu shot intentions in hesitant individuals?

Key Points

• This research aims to explore if tailored infographics can effectively increase the intention to receive flu shots among those hesitant about vaccination.
• Participants were shown tailored infographics related to flu shots.
• Attitudes towards flu vaccination were measured before and after the intervention.
• Effectiveness was evaluated based on changes in vaccination intentions.
• Mixed support was found for the effectiveness of tailored infographics.
• Further research is necessary to fully understand the impact of tailored interventions on flu shot hesitancy.