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March 12, 2026Open Access

Does the tasting note matter?

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Authors

CBClarissa Laura Maria Spiess Bru

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Overview

Explores how linguistic features in wine reviews influence ratings and prices, suggesting strategic marketing implications.

Key Points

  • The study aims to explore how specific linguistic features in wine reviews affect wine ratings and pricing.
  • Analyzed 83,067 reviews from 'The Wine Enthusiast'.
  • Employed seemingly unrelated regression and quantile regression.
  • Utilized content analysis tool LIWC-22 for text analysis.
  • Conducted instrumental variables estimation to control for endogeneity.
  • Increased word count and positive sentiment in tasting notes are linked to higher wine ratings.
  • Certain linguistic categories positively impact ratings but have minimal effect on prices.
  • Instrumental variables estimation shows a significant positive influence of reviews on wine prices.

Cite This Study

Clarissa Laura Maria Spiess Bru (2026) studied this question.

synapsesocial.com/papers/69b25aea96eeacc4fcec91f6https://doi.org/10.17619/unipb/1-2525
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