The Influence of E-commerce User Stickiness on Consumer Willingness: Take Douyin E-commerce Live Streaming as an Example

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Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context:

1. 1The Impact of Live - streaming E-commerce on Consumer Behaviour in China2025
2. 2A Deep Analysis of Live-Stream Marketing in Douyin from China2024
3. 3How does E-commerce live streaming affect Chinese consumers' purchase intention2025
4. 4Assessing the Impact of Live-streaming Duration and Frequency on Customer Stickiness in E-Commerce Platforms2025 · 1 citations
5. 5The Effect of Extrinsic Characteristics of Live Streaming e-commerce on Customer Engagement Behavior: User Stickiness as a Mediating Variable2024 · 1 citations