PulseExploreJournal ClubDebatesTrendingResearchersJournals
Instagram
HomeExploreJournal ClubTrending
Synapse
⌘+K
Synapse
March 18, 20260 citationsOpen Access

Drivers, Barriers, And Continuance Intention Of Digital Payment Platforms In The Misinformation Era: A Study In Odisha.

View Full Paper
ANAnanta Prasad NandaKVKrishna Kumar VeluriDBDr Dhananjay Beura

Key Points

  • This research aims to understand the factors that encourage or hinder ongoing use of digital payment platforms amid misinformation.
  • Collected data from 394 respondents using a structured questionnaire.
  • Analyzed data using descriptive statistics, correlation analysis, regression, and hypothesis testing.
  • Perceived ease of use positively influences continuance intention.
  • Trust enhances user commitment to digital payment platforms.
  • Social influence contributes positively to ongoing user intention.
  • Misinformation acts as a barrier that negatively impacts user behavior.

Abstract

Digital payment platforms have transformed financial transactions in India, yet the proliferation of misinformation poses significant challenges to user trust and sustained adoption. This study investigates the drivers, barriers, and continuance intention of digital payment platform users in Odisha. Data were collected from 394 respondents using a structured questionnaire and analysed through descriptive statistics, correlation analysis, regression, and hypothesis testing. Results indicate that perceived ease of use, trust, and social influence significantly enhance continuance intention, while misinformation-related barriers negatively affect user behaviour. The findings provide actionable insights for fintech companies and policymakers to improve user confidence and encourage the sustained adoption of digital payment platforms.

Ask AI
Helpful
Bookmark
Share
View Full Paper

Cite This Study

Nanda et al. (2026) studied this question.

synapsesocial.com/papers/69ba43d84e9516ffd37a5803https://doi.org/10.5281/zenodo.19048326
Ask AI
Helpful
Bookmark
Share
View Full Paper