The rapid advancement of financial technology has significantly transformed the investment landscape, particularly through the emergence of mobile trading applications. These platforms provide easy accessibility, real-time market updates, low transaction costs, and user-friendly interfaces, attracting a large number of young investors. This study examines the influence of mobile trading applications on impulsive investment behaviour among youth. The primary objective of the research is to analyze how features such as instant notifications, simplified trading processes, gamification elements, and social media influence contribute to spontaneous and emotionally driven investment decisions. The study focuses on understanding whether convenience and technological engagement encourage risk-taking tendencies and reduce rational financial planning among young investors. Data for the study is collected through structured questionnaires distributed among youth investors, and statistical tools are used to analyze behavioural patterns. The research also explores psychological factors such as overconfidence, fear of missing out (FOMO), herd behaviour, and the impact of market volatility on impulsive decisions. The findings of the study are expected to provide insights into how mobile trading applications shape investment behaviour and to highlight the need for financial literacy and responsible trading practices among young investors. This research contributes to understanding the behavioural finance aspects of digital trading platforms and their growing impact on the investment habits of youth
R.POONGODI et al. (Sun,) studied this question.