Globalization and Social Media: Explorations from North Indian Rural and Urbanised Settings

Globalization is a process which embodies a transformation in the spatial organization of social relations and transactions – assessed in terms of their extensity, intensity, velocity and impact- generating transcontinental or inter-regional flows and networks of activity ,interaction and exercise of power. Globalization is now happening in real sense than ever in history of mankind. There are different ways to approach this phenomenon. There are different levels of debate and different points of view to understand and explain globalization. Moreover, globalization is intimately connected with media(especially new media) which play an important role in this rapid expansion. In turn ,globalization has also has enormous impact on overall media in one way or the other The present paper is aimed to understand the relationship between globalization and social media on the basis of some insight stimulating examples, from the field of north Indian rural and urban settings which is now passing through a communication revolution