Exploring managerial practices for advancing sustainable green apparel consumption: an inductive inquiry

Key Points

• The study aims to identify managerial practices that promote sustainable consumption in the green apparel sector.
• Inductive inquiry
• Qualitative analysis of managerial practices
• Evaluation of sustainable consumption strategies
• Identification of key managerial practices influencing sustainable consumption
• Insights into consumer behavior related to green apparel
• Recommendations for enhancing sustainability in the apparel industry

Abstract