‘Green alliances’ of business and NGOs. New styles of self‐regulation or ‘dead‐end roads’?

In recent years, so‐called green alliances between NGOs and business have become popular phenomena, both in practice as well as in academic literature. This is striking, as it concerns collaborative partnerships of agencies whose relationships were quite antagonistic in the past. The question then is how stable and effective these alliances can be, amongst others, in contributing to—or even substituting—environmental policy‐making and regulation. To answer this question, the history and (potential) effectiveness of green alliances are analysed from a political modernization and policy arrangement perspective. With that, this paper has a strong theoretical focus. The intention is not to analyse empirical cases thoroughly, but to theorize about the history, strengths and weaknesses of green alliances.