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April 26, 2023Journal of Consumer PsychologyOpen Access

The Metaverse: A new digital frontier for consumer behavior

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Authors

RHRhonda HadiUniversity of OxfordSMShiri MelumadCalifornia University of PennsylvaniaEPEric S. ParkColumbia University

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Cite This Study

Hadi et al. (2023) studied this question.

synapsesocial.com/papers/69d7d1eea2a48916bbbedd8ehttps://doi.org/10.1002/jcpy.1356
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